We have a ton of tools at our disposal when working with buyers and sellers.  There are a ton of agents out there that want to work with those same buyers and sellers.

If these buyers and sellers were to ask you “If I choose you, what’s in it for me?” could you give them a simple answer that would make them pick you?

They don’t want all the details.  They just want to know that they are better off if you are the agent who is helping them.  They just want to know that the tools you have to offer are simple to use.  They just want to know that they are able to get the information they want.

So do you know our programs well enough to explain them “simply”?

• Can you explain the functions of your mobile site (or how they get there?)
• Can you explain what information you can provide on a Seller’s Edge report
• Can you explain how a buyer will see all homes listed for sale on your site
• Can you explain how to use the mapping feature for listings or open houses

The list goes on and on…  and sets you apart from all the other agents out there!

How do you learn to explain these things “simply”?  Take the time and learn the tools from the consumer side.  See what your clients will see.  Press the buttons they will press.  If you could use it and understand it if you were buying or selling, you can explain it to the buyers and sellers you meet.

Don’t keep what sets you apart a secret!  Learn to share it with people and make them say “WOW”!

Agents brought their iPads & tablets today to learn about apps that ranged from real estate programs to ones that can help them make their daily life easier.

In addition to a short class on some iPad/Tablet basics, some of the agents shared their favorite apps and how they use them.

We had agents who have been using their devices for years to some who basically took it out of the box and brought it to class.  Eveyone, including the instructors, walked away with something new in their arsenal of tools!

Here’s a recap of what we covered today…

• Forms Online mobile app and saving the icon to your desktop
• Dropbox and other options for “cloud” storage
• Sign My Pad Pro & DocuSign Ink for obtaining signatures
• Keynote for doing listing presentations on the device
• BizXpensTracker for keeping mileage and expense records
• Facetime & Skype for video chatting
• Magic Plan for measuring rooms & creating footprints using the camera
• Photosynth for panaoramic photos
• Level (yep, a digital level)
• Quickvoice Recorder for recorded notes and reminders
• Notes for use as a digital nootbook
• Evernote which is an awesome all-around data storage/note-taking option
• Googlemaps and Waze
• Gas Cubby, Gas Buddy & Poynt
• MSecure for keeping passwords and private information safe & sound
• Yelp & Urban Spoon
• Compass for determining which direction a house faces
• MagLight for those who can’t see so well or reading menus in the dark at fancy restaurants
• Key Ring which is a digital storage app for all your store discount & loyalty cards

Training tip for iPad users Do you frequently visit websites and hate having to enter the address in Safari or search for them each time?  You can create an icon that will open the page for you and put it on your Home Screen. Here’s how:

• Open Safari and locate website page for which you want to create an icon
• Click the icon immediately to the left ofthe adress bar (box w/arrow coming from it)
• Select Add to Home Screen
• Type in program/site name as you want it to appear with icon
• Click Add